We’re all familiar with the age-old rule of romance – never kiss and tell. This year, Shiseido’s encouraging you to ditch the rules, and let everyone know who you plan to smooch this Valentine’s Day with the NEW! Kiss & Tell Facebook App.
Here’s how it works: Fans pick their favorite shade of Shiseido’s NEW Lacquer Gloss (just launched this month!) and plant a virtual kiss on their loved ones’ Facebook walls. After sending the kiss, the fan is automatically entered for the chance to win a full-size Lacquer Gloss.
Designed by Shiseido Artistic Director Dick Page, Lacquer Gloss offers a transparent lacquer finish with shine, color and moisture, inspired by the suki-urushi style of traditional Japanese lacquerware artistry. Flirty shades perfect for Valentine’s Day include pinky peach In The Flesh (OR303), coral pink Baby Doll (PK304) and sultry red Lust (RD305).