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Wednesday, March 11, 2015

Anthony Vaccarello reinvents Lancome make-up with an exceptional collection #Lancome #AnthonyVaccarello #VaccarelloforLancome

anthony vaccarello
Lancome is delighted to announce the creation of an exclusive makeup collection by Anthony Vaccarello. This exceptional project forms part of a long tradition at Lancome. Ever since its creation 80 years ago, the Maison has continually collaborated with the worlds of art and fashion.
 
The master of asymmetric cuts, thanks to his simultaneously radical and romantic redefinition of femininity in graphic and ultra-contemporary style, Anthony Vaccarello shot to fame with his very first collection. His love of liberated and uncompromising beauty makes him the most natural of partners for Lancome, and his vision will shine through in a number of iconic make-up references for autumn 2015. "I was inspired by the Lancome woman's femininity and charisma – a special kind of elegance that's never lifeless nor frozen. For me, Lancome embodies the philosophy of understated beauty: it's something quintessentially French," explains the designer
 
"Anthony Vaccarello has a gift for redefining the contours of a strong, modern vision of femininity," states Francoise Lehmann, Lancome International General Director. "We are thrilled he has agreed to join us in this collaboration, taking over from talents such as Proenza Schouler, Alber Elbaz and, more recently, Yiqin Ying, Alexandre Vauthier and Jacquemus. Entrusting a selection of our most iconic products to a designer with such a unique creative universe is an incredibly energizing and enriching experience for a Maison like ours that constantly combines heritage and innovation."
 
The Anthony Vaccarello for Lancome limited editions will be available from October 2015 on http://www.net-a-porter.com/. Further details on the collection will be unveiled very soon.
 
About Lancome Paris:Since visionary pioneer Armand Petitjean founded the brand in 1935, Lancome has epitomized timeless glamour with a quintessential French touch. Today the world's leading luxury beauty brand continues to inspire with its elusive je ne sais quoi of effortless French chic and the very best in quality, style, and transformative results. With a presence in 130 countries, over 20,000 beauty advisers in as many points of sale relay Lancome's message of French excellence, with incredible service and iconic products such as: L'Absolu Rouge, Hypnose mascara, Teint Idole, Advanced Genifique, Visionnaire, Absolu L'Extrait, Tresor and La Vie Est Belle. Lancome affirms that happiness is the most attractive quality and offers every woman the opportunity to enhance her beauty and femininity, whatever her age and whatever her skin color, by giving her the best of science and innovation. The luxury cosmetics house is represented by inspired – and inspiring – ambassadresses Julia Roberts, Kate Winslet, Penelope Cruz, Lupita Nyong'o, Lily Collins, Alma Jodorowsky and Daria Werbowy. Day after day, Lancome's ambition is that every woman who comes to Lancome to be more beautiful leaves happier.
 

SOURCE Lancome
 
Twitter: @LancomeUSA                        
Instagram: @LancomeUSA

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